Simply Asia: 6,000+ competition cards processed across the franchise
Swift hospitality campaign form capture driving multi-region franchise remarketing.
6,000+
cards processed
Once-off
campaign project
50+
locations in the franchise
Simply Asia is a prominent franchise network of casual Thai dining and noodle bars operating more than 50 locations across Southern Africa.
The Challenge
Processing handwritten casual dining competition cards from across an expanding multi-region franchise restaurant map.
The Solution
Constructed an agile marketing extraction service to turn physical customer card entries into a well-structured digital consumer list.
The Impact
Facilitated fast sweepstakes verification and marketing outreach, building a clean consumer database to support localised franchise growth strategies.
Common Questions
Is a smaller volume worth outsourcing?
Yes. For specialised or sensitive documents, outsourcing even a few hundred items a month is often more cost-effective than capturing and managing the data internally.
How does OutProsys keep handwritten capture accurate at this volume?
Every handwritten document is captured independently by two separate operators, our Double Capture method, which achieves a verified accuracy rate above 98% on handwriting that automated OCR alone cannot read reliably.
Facing a similar volume problem?
Request a proof of concept using your own documents.
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